Responsibilities

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok and Helo as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. Join the Fast-Growing BytePlus Team BytePlus is one of the newer Business Units formed to serve global enterprise customers with our leading technology solutions. As part of the BytePlus Team, you help enterprise customers build what's next for their business. Leveraging Bytedance's cutting-edge intelligent technologies, we are devoted to developing innovative products and solutions to shape the future. We empower our clients to focus on what truly matters. Centering on inspiring innovativeness and excellence, we create life-changing solutions that impact lives around the world. You can help us to achieve our mission. What you will be doing: We are looking for a Field Marketeer for Japan. You will be responsible for developing the marketing plan for the Japan market as well as the responsibility of executing marketing campaigns and strategies in the field, with the goal of promoting the brand, generating leads, and driving sales. The following are some of the key responsibilities and duties of the job: 1. Developing and implementing marketing campaigns: Work with stakeholders across product, strategy, sales and marketing to develop a marketing plan for Japan utilising marketing research, customer insights and market segment developments to build effective marketing strategies. 2. Cross Functional team collaboration: Collaborate closely with other functional teams, locally and globally, to define & deliver your marketing plan. - Engage & maintain direct alignment with Sales/SE teams in terms of all pre/post event communications, and marketing-driven campaigns and promotion strategies 3. To work closely with the marketing team to develop campaigns that are tailored to Japan. This could involve creating promotional materials, planning events or activations, and coordinating with Japan partners. 4. Market Insights: Stay on top of industry trends and competitor activities to develop effective campaigns. They will analyze data to gain insights into customer behavior, market dynamics, and other factors that can influence marketing strategies. 5. Building relationships with vendors and Japan partners: To work closely with vendors, organizations, and other partners to build brand awareness and drive sales. This could involve organizing joint promotions or events, co-branding initiatives, or other collaborations. 6. Managing events and on ground execution: Responsible for planning and executing events and activations, such as product launches, roundtables, workshops, webinars and trade shows. This involves coordinating logistics, managing vendors, and ensuring that the event runs smoothly. 7. Tracking and analyzing campaign results: Must track the results of campaigns and use data analytics tools to measure the effectiveness of campaign and identify areas for improvement and make adjustments to execution approach. 8. Reporting to management: Responsible for reporting on the success of country marketing campaigns to senior management, providing insights and recommendations for future campaigns.

Qualifications

Minimum Qualifications - At least 5 years of experience in Field Marketing - Strategic with good executional skills Preferred Qualifications - Project management and executional skills - Stakeholder management skills - Good understanding and proven ability to develop good marketing plan and deliver results - Ability to navigate ambiguity ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.