Responsibilities
Team Introduction Lemon8 is a lifestyle information community where users can post image and video contents. Lemon8 offers practical and attractive content from a wide variety of genres such as beauty, fashion, gourmet, travel, and living. Users can find a free, diverse, and life-size lifestyle that matches their interests, or a life longing that is one step ahead of them. Responsibilities - Use methods such as user interviews and data analysis to gain a deep understanding of the content ecosystem, and set medium- to long-term goals based on the characteristics of the Japanese market and the needs of target users. - Leverage strong content sense and stay attuned to trending topics both inside and outside the app to expand authentic, high-quality User generated content (UGC) content and contribute to building a vibrant UGC community. - Demonstrate in-depth knowledge of the Japanese creator market, with a clear understanding of the unique appeals and motivations of creators and Key Opinion Leaders (KOLs), while designing targeted strategies to support their growth and nurturing flagship creators who serve as brand representatives for Lemon8. - Collaborate closely with Product, User Growth, and Marketing teams, utilizing buzz content, integrated marketing, and advertising operations to drive Lemon8’s growth, awareness, and reputation.
Qualifications
Minimum Qualifications - At least 3 years of professional experience in creator strategy, content operations, or marketing strategy within the content platform or social media industry. - At least 3 years of team management experience, with a proven track record of successfully leading a team of content operations specialists or similar roles. - Highly sensitive to content trends, with a strong understanding of Japanese social media operations and app growth methodologies. - Strategic thinker with excellent logical reasoning and analytical skills, capable of developing effective strategies based on data and content insights. - Business-level or higher proficiency in both Japanese and English, with the ability to communicate effectively with both internal and external stakeholders.
Job Information
About Lemon8
Lemon8 is a social media platform that offers lifestyle-focused content spanning fashion, beauty, travel and more. It brings together a community of lifestyle content enthusiasts, providing an inspiring place for them to discover fresh and diverse ideas and share authentic experiences.
Why Join ByteDance
Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.
As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
